cognitive process dimension
Remember/Knowledge
The ability to receive fact from memory. -Tell, list describe, relate, state and name For Example - List what you see in the advertisements |
Understand/Comprehension
Construct meaning from instructional messages -›Explain, interpret, outline, discuss, distinguish, predict, compare ›For example - Compare the different images in the advertisements. |
Apply/Application
Carry out tasks or procedure Show, use, examine, classify For Example - Classify the advertisements based on the messages |
Analyze
Break whole into basic elements and determine how parts relate to one another and to an overall structure or purpose Analyze, distinguish, compare and contrast, identify, explain For Example - Identify the implied messages |
Evaluate
Make judgments based on criteria or standards. Judge, decide, justify, debate, assess. For example - Assess the best way to be aware of the potential effects advertisements could have on you and others |
Create/Synthesis
Predict, plan, design, imagine, propose, formulate Put elements together to form a coherent whole concept. For example - Predict the effects these messages could have. |